Bounce rate is the percentage of single-page sessions in which the user leaves your site from the home page without referring to another page

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If you want to increase your website traffic, a major goal is to reduce the bounce rate of your website. If your website has a high bounce rate, that may indicate that you’re not attracting the right visitor to your website or that the user experience is poor.

https://www.accuwebhosting.com/blog/ways-to-reduce-the-bounce-rate-on-your-website

The old adage “Keep it simple” couldn’t be more appropriate when talking about website design

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Here are Some of Those Benefits:

  • Faster Loading
  • Easier to Navigate
  • Content is Key
  • Be Realistic
  • Not Visibly Simple

https://zinavowebdevelopment.wordpress.com/2020/02/13/benefits-of-keeping-web-design-easy